Showcasing the Value of FM
Despite its critical role in keeping organizations running, Facilities Management (FM) often gets miscast as a cost center — quietly working behind the scenes without the recognition or investment it deserves. But on Thursday, September 18, 2025, from 2:45 to 3:45 PM CDT, at IFMA’s World Workplace, industry leaders Maureen Roskoski and Laurie Gilmer of FEA will flip that narrative in their energizing session: “FM Uncorked: Spilling the Secrets to Showcasing the Value of FM.”
Uncorking the Misconceptions
Too often, FM teams face underfunding, understaffing, or even organizational neglect—not because they lack impact, but because they lack visibility. Gilmer and Roskoski are setting out to change that. This session will arm facility professionals with practical tools and persuasive strategies to help them communicate their value with clarity, data, and confidence.
Through compelling storytelling techniques and real-world case studies, attendees will learn how to:
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Craft a Strategic FM Narrative
Position FM not as an overhead expense, but as a driver of efficiency, resilience, and asset value. -
Use Data as a Storytelling Tool
Move beyond reports and metrics to translate facility performance into stories that resonate with leadership. -
Build Buy-In Across the Organization
Whether it’s a request for increased staffing, a new technology rollout, or a sustainability initiative, the session will guide FM pros on how to tailor their message to different stakeholders and decision-makers.
A Toast to FM’s Impact
Roskoski and Gilmer bring deep experience in training, operations, and strategic planning—along with a passion for empowering the people who make buildings work. Their interactive session invites facility professionals to raise a glass not only in celebration of their contributions, but in recognition of the leadership role FM must play in the future of workplace strategy, sustainability, and business continuity.
In a time when the built environment faces unprecedented challenges, from climate impacts to hybrid work transitions, facility managers need to speak the language of value—and be heard. This session is your roadmap.
Join the Session
📍 IFMA’s World Workplace 2025
📅 Thursday, September 18, 2025
🕝 2:45 PM – 3:45 PM CDT
Let’s uncork the power of FM and pour out its full potential.
